Nicola enjoys the diverse and endless opportunities the tourism industry offers having carved out a successful career in regional tourism marketing and the attraction and management of major events.
Nicola’s foray into tourism began whilst studying a degree in International Hotel and Tourism Management when she gained valuable work experience in event management and digital marketing at Clovely Estate Winery and The Heart Foundation. On completing her degree, Nicola joined the Flight Centre Group in their graduate program and progressed through numerous roles including Assistant Team Leader at Cruiseabout and as an International Travel Consultant.
Nicola then moved back into the event management arena as the Event Coordinator for Gladstone Festivals and Events where she organised some of the region’s largest events including the Gladstone Harbour Festival, Botanic to Bridge and many other diverse community events. Nicola was also responsible for event marketing strategies and securing sponsorships.
In 2020, Nicola moved to the role of Tourism Manager for Gladstone Area Promotion and Development Ltd (GAPDL), one of Queensland’s regional tourism organisations (RTO). Nicola now works on developing marketing strategies and maintains partnerships with tourism industry stakeholders to increase visitation and expenditure in the Gladstone Region.
It’s better to be consistently good than inconsistently perfect.